Rollover / Brand image library

Fun in
every bite.

An image library for Rollover by Jon Enoch, an advertising photographer based in London. Food, friendship and playful expressions bring the brand’s hotdogs and burgers into lively, relatable scenes.

A woman surrounded by hands holding hotdogs against a yellow backdrop, photographed by Jon Enoch for Rollover.

People & appetite

Made
to share.

Rollover’s food is sold across the UK, from stadiums to service stations. The brief was to create fun, authentic moments for a flexible library of marketing and brand assets.

A man chats to his friends whilst eating a hotdog in this lifestyle image taken by London based Jon Enoch
Two female friends enjoy themselves over a meal. This image was taken by lifestyle photographer Jon Enoch
A laughing couple sharing a piggyback and a hotdog in Rollover’s yellow studio campaign, photographed by Jon Enoch.
Hands reaching for a carton of chicken bites against a yellow background in Jon Enoch’s Rollover campaign.
A close-up portrait of a woman holding a hotdog in Rollover’s yellow studio campaign by Jon Enoch.
A group of football fans celebrate. Lifestyle image taken by advertising photographer Jon Enoch.
A woman with her hair blowing upwards holds a burger against a yellow backdrop, photographed by Jon Enoch for Rollover.
A burger sits in the morning sun. Still life image by photographer Jon Enoch

Character-led portraits sit alongside food details, giving the brand library a range of moods and uses.

Lifestyle photographer Jon Enoch captures two friends enjoying some food at a street market
A women enjoys some food whilst on a journey in a car. Taken by advertising photographer Jon Enoch
A couple chat over breakfast as the sun rises in London. Lifestyle photographer Jon Enoch captures this relaxed moment.
A young man pulls a quirky face whilst holding a burger. Lifestyle food image by Jon Enoch
A young men poses in a hello hoodie by lifestyle photographer Jon Enoch.
A table top, overhead view of a group of friends eating a meal.

The work in use

Colour.
Character.
Campaign.

The finished poster designs show the photographs within Rollover’s bold visual identity. Strong colour, expressions and food remain at the heart of the campaign.

Fast food photography for Rollover by lifestyle photographer Jon Enoch
Fast food photography for Rollover by lifestyle photographer Jon Enoch
Fast food photography for Rollover by lifestyle photographer Jon Enoch
Fast food photography for Rollover by lifestyle photographer Jon Enoch
Fast food photography for Rollover by lifestyle photographer Jon Enoch
Fast food photography for Rollover by lifestyle photographer Jon Enoch

Continue exploring / Lifestyle

Friends. Cocktails.
Last light ↗

Explore lifestyle photography capturing friends and refreshments at sunset.

Campaign photography by Jon Enoch, advertising photographer based in London. A brand image library for Rollover, bringing food and people together across its marketing.

ROLLOVER

Working with Rollover, the UK food brand known for hotdogs and burgers sold everywhere from stadiums to service stations. As a lifestyle advertising photographer, I was tasked with creating an image library capturing fun, authentic moments to be used across their marketing and brand assets.

 
A man chats to his friends whilst eating a hotdog in this lifestyle image taken by London based Jon Enoch
Two female friends enjoy themselves over a meal. This image was taken by lifestyle photographer Jon Enoch
A group of football fans celebrate. Lifestyle image taken by advertising photographer Jon Enoch.
A teenager pulls a crazy face whilst enjoying a burger - lifestyle photography by Jon Enoch
A burger sits in the morning sun. Still life image by photographer Jon Enoch
Lifestyle photographer Jon Enoch captures two friends enjoying some food at a street market
A women enjoys some food whilst on a journey in a car. Taken by advertising photographer Jon Enoch
A couple chat over breakfast as the sun rises in London. Lifestyle photographer Jon Enoch captures this relaxed moment.
A young man pulls a quirky face whilst holding a burger. Lifestyle food image by Jon Enoch
A young men poses in a hello hoodie by lifestyle photographer Jon Enoch.
 
A table top, overhead view of a group of friends eating a meal.
Fast food photography for Rollover by lifestyle photographer Jon Enoch
Fast food photography for Rollover by lifestyle photographer Jon Enoch
Fast food photography for Rollover by lifestyle photographer Jon Enoch
Fast food photography for Rollover by lifestyle photographer Jon Enoch
Fast food photography for Rollover by lifestyle photographer Jon Enoch
Fast food photography for Rollover by lifestyle photographer Jon Enoch