BTS with Benefit

A recent studio lifestyle shoot for Benefit Cosmetics as part of their new product launch on their Hoola range. We handled all aspects of the shoot production in-house. Working with some of the UK’s biggest influencers we designed a two set shoot plan, allowing us to quickly jump from our tropical jungle setup to a simpler, cleaner plain pink background. Below are some of the final images, some behind the scene images from the shoot day as well as our original scamp for the concept. The images have been rolled out across a number of assets including in-store.

Studio advertising shoot shot in London by Jon Enoch for Benefit
Studio advertising shoot shot in London by Jon Enoch for Benefit
Studio advertising shoot shot in London by Jon Enoch for Benefit
Studio advertising shoot shot in London by Jon Enoch for Benefit
A working scamp of a studio advertising shoot shot in London by Jon Enoch for Benefit