For the past few years now I have been working closely with the cosmetic surgery firm Transform. The company has undergone a total refresh of all of their imagery – most importantly now only using real patients in all marketing material. The images – shot at locations across the UK form the backbone of the companies identity and engagement strategy.

The campaign has been widely recognised picking up award short-listings in the marketing society awards along side BT Sport (AMVBBDO), Premier Foods (JWT London), Jaguar Land Rover (spark 44).  The work has been commended at the Drum awards as well as picking up a Charted Institute of Marketing Excellence Award.